What is a Registered Investment Advisor?

Registered Investment Advisor (RIA) is a designation obtainable in the United States by a business or an individual that has registered with the U.S. Securities and Exchange Commission or state regulatory agency in connection with the management of the investments of others.  A RIA is legally responsible for the investment advice given.  As such, a RIA has a fiduciary relationship with its clients.  This distinguishes RIAs from Broker-Dealers who are typically employed by banks and large commercial investment firms.

The easiest way for the client or prospect to determine if they are dealing with a RIA or a broker-dealer is to ask – Do you receive any compensation for the sale of investment products?  A RIA works for the client and is only compensated by the client.  A broker-dealer can be compensated by the client, the product company or both. A RIA is required to disclose how much and by who compensates them.  A broker-dealer does not have to disclose.

WealthGuard Advisory Group, LLC, is a Registered Investment Advisor.

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4015 Nine McFarland Drive, Suite 150
Alpharetta, GA 30004

Phone: 770-667-1177 (office)
770-265-9670 (cell)

jwilliams@wealthguardadvisory.com

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